Business and Management Innovatons Today is a research journal published twice a year in the months of xxx and xxx. It presents articles related to economics and management in the field of marketing management, finance management, operation management, human resource management and economic development. The contents include analysis, studies, research reports, application of theories, material development, and reviews. All manuscripts will be edited and then reviewed through double blind review process. The journal is published by Faculty of Social, Economics and Humanities, Universitas Nahdlatul Ulama Purwokerto.